Our Imprinted Promotional Advertising Calendars Are Made In Minnesota

October 8, 2013 by · Leave a Comment 

Well over 90 percent of the imprinted promotional advertising calendars we produce for customers are manufactured and shipped right here from Minnesota.   Does that mean anything to you?   There was a time when Made In America meant something special to many consumers.

Now it seems as though we have turned into more of a global market.   Items once considered ridiculously cheap and poorly made from sections of the globe are no longer viewed in that same manner.   Quality products can come from half a world away just like they can come from the shop owner on the nearby street corner.   Times have certainly changed and along with that so has attitudes.

And while all this is true we still feel that products made right here in North America are some of the best to be found anywhere on the planet.   In a printing world where it’s commonplace to find imports from overseas, we feel that you can see and feel a real difference in the products we manufacture vs. the imports.

In fact, when it comes to printing calendars for advertising purposes no other state in the country can boast it employs more people within this unique industry than Minnesota.   All combined, over 1,000 full-time and seasonal part-time employees live and work in Minnesota to bring imprinted promotional advertising calendars direct to your door.

Indeed, for over 4 decades Minnesota has been the epicenter for the production of quality calendar products serving customers worldwide.

Here in the Gopher State we take great pride in producing quality products at a value price.   The calendar producers in this state, some of which are our friendly competitors, all have a solid work ethic and take great pride in producing a top-notch product that we would be proud to hang on our walls.   We all understand how the calendars we produce and sell to you represent your important business image and brand so it pays dividends when they only look and perform the very best.

Certainly the next time you are in the market for a promotional advertising calendar you have many options in which you can choose.   We encourage our customers to buy local, when available for many reasons, not the least of which it keeps Americans employed.   But we also think when you are looking for superb quality to promote your brand it’s not necessary or always practical to be looking half way around the world when you can get the best imprinted promotional advertising calendars right here.

# # # # #

10 Important Reasons Calendar Advertising Works

September 18, 2013 by · Leave a Comment 

Whenever a new, prospective customer asks me why they should promote their business with calendars I point out that it makes good promotional sense.   After all, what other form of advertising is designed to get noticed for 365 days each year hanging in some very prominent, high-traffic places?   But consider these other important reasons:

  1. Cost.  Most of the calendars we sell cost less than a penny per day spread throughout the calendar year cycle.   Order 100 calendars to promote your business and you still have an amortized daily cost less than what a cup of coffee will nick you at most diners.   How can you go wrong with that?
  2. Perceived Gift Value.  Customers who receive a calendar feel they are getting a gift from you.   Certainly when you advertise on the radio, TV, or in the newspaper your customers don’t feel that same appreciation.
  3. Functional.   Few other forms of advertising give the user function they can use to manage their busy lives throughout the year.   Studies have shown 98% of people will view a calendar at least once during the day.
  4. Personal.  When a calendar recipient gets a calendar they know they are among a select few who were given this particular item.   Unlike traditional advertising that is often very impersonal and uninspiring.
  5. Billboard The Message.   When a calendar is used in a home or office it not only gets seen by the calendar recipient, it also gets viewed by everyone else who comes to that location.   This means your advertising message has unlimited potential.   Can’t expect that from a newspaper ad that might get seen once and then recycled.   Calendar advertising messages are daily subtle reminders of your business’ existence.
  6. Convenience.  When a prospect or customer is ready to buy from you, why not put your contact information where they can easily glance to make the call or connection?   A Yellow Page ad is just cumbersome and often gets lost in the chaos.
  7. Continuity.   Let’s face it, one of the great advantages of using a calendar for advertising is the fact they self-expire usually after 12 months.   Well, guess what happens…often times that customer or prospect will come back to you looking for a subsequent year replacement.   As creatures of habit, most people like to replace and use what has grown comfortable with them.
  8. Controlled Distribution.   Why not put your critical advertising dollars where they work best for you…directly into the hands of the people who keep you in business.   Remember, it’s your business’ customer base keeping you viable and thriving from year to year.   Place your dollars where they count the most.
  9. Promote The Positive.   Most calendars have uplifting, inspirational photos and topics that help your prospect or customer stay upbeat about life and your business.
  10. Consider Customization.  Calendars can be manufactured as a completely unique design almost worthy of catalog status for your business.   On the other hand, they can have slight modifications to our existing calendars giving the calendar a more unique and personal look.   When properly designed, the calendar can become the ultimate marketing tool meeting most of your business promotional advertising needs.

# # # # #