Common Imprinted Promotional Advertising Calendar Questions Answered

October 4, 2013 by · Leave a Comment 

Here is a sampling of some of the most common questions we get asked about imprinted promotional advertising calendars.

QUESTION:  Are there set-up charges or other hidden charges we need to take into account when ordering?

Good question.   We spell out our pricing as clearly as possible.   A small number of our products do have a set-up charge, but that is clearly explained and there is a reason.   Some customers who want multiple colors for their ad imprint layout require additional press set-up, hence the additional charges.   Other products that either print on vinyl or leatherette material use a hot-stamp and require a special die to be produced for each order that is unique for that customer.   In the case of hot-stamping, this set-up charge is a one-time charge as we can reuse the die until such time copy within the ad layout might need to get modified.   Then a new set-up charge would be necessary.

Frequently Asked Questions

Frequently Asked Questions

QUESTION:  Do envelopes come with the calendars?

Yes, in some cases they do with desk calendars and we supply them at no additional charge.   All other calendar styles have the option to purchase mailing envelopes.   On top of that, we also provide the option of sending the envelopes out bulk or with the calendars inserted.   When calendars are inserted into envelopes it does increase the cost slightly as well as the production time before the order leaves the factory.

QUESTION:   We have an event date…is it possible to get calendars in time?

In most cases yes it is…unless you have procrastinated to the very last minute.   Give our customer service reps a call to discuss the order flow and how it would all work.   Sometimes we can speed things up at the factory depending on our press loads at the time.   Also, we can always expedite shipping, however, this can prove to be a more costly option to get calendars into your hands quickly.

QUESTION:   Can you give me an estimate to determine how much it will cost to ship the calendars to me?

We sure can.   All you need to do is call us, tell us what calendar style you are contemplating, how many units, whether or not there will be envelopes (or mailing tubes) included with the order…and then finally we need your zip code.   Our shipping department will give you their best estimate to determine those costs.

QUESTION:   Is there an extra charge to include our company’s logo?

Absolutely not.   Provided that you can supply us with camera-ready art for that logo.   If we need to polish it up to look its best we will do that if it takes our art department 15 minutes or less.   When any logo touch-up work takes greater than 30 minutes we will contact you asking for either better artwork or your approval for a nominal art charge to make your logo look and print its very best.

QUESTION:   Can we mix and match styles as part of our order?

Often times we will allow this practice to get better pricing.   It really depends on what is being ordered.   Call one of our customer service reps for the full details on what is allowed so you can get the best pricing and selection.

QUESTION:   Do you keep our calendar ad layout from last year or some previous year?

Yes, part of the beauty of storing things electronically is we can and do keep artwork now indefinitely.   In many cases we can go back 10+ years and find old artwork still on file.

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Imprinted Promotional Advertising Calendars On SALE!

September 27, 2013 by · Leave a Comment 

Has sort of a catchy ring to it, doesn’t it?   Nothing beats a good sale.   Walk into a department store and this rack might be offering 30% off.   The rack over here might offer 40%.   Oh, my…the shelf over here has a clearance at 50% off.   This is too good to be true!   Suddenly, you leave the store spending more money and buying more items than you ever imagined you would do at the beginning of the day.

Sales and marketing tactics are a game many stores like to play with their customers.   It’s a practice, however, that we rarely engage in.   Since selling our first calendar back in 1987, we have offered a standing sale that amounts to a 10% discount off early ordered products.   That means, if we get your calendar order prior to July 1st of any given year we will give you this discount for ordering subsequent year product earlier than the rest of the pack of customers.

But there’s a reason we do that.   First, we don’t like to play games all year long fluctuating our prices artificially higher so that later we can promote some deep discount.   Let’s face it, all businesses need to make money so when another company sells at 30-50% off do you really think they are losing their shorts, so to speak?   The point is under that scenario if you buy at the wrong time and don’t get the benefit of the pending sale pricing you just likely paid more than market value.   It’s a game…and we stay too busy to play that way.

But back to our reason we do offer an early order discount off our calendar products.   As you can imagine, calendars are sort of a seasonal product.   Clearly the vast majority of our selling takes place during the months of August through mid-January.   The other six months of the year can be slower with calendar production activities.

Therefore, to spread our printing burden out throughout the year we offer an early discount to encourage buying during the non-traditional calendar season.   Typically, we have calendars ready to go for the next year as early as February.   And best of all, any customer who orders early and gets the discount can opt for these additional benefits:

  1. We will store your calendar order for FREE.
  2. We will give you a 10% discount on all calendar orders (for next year’s product line–not the current year calendar) from February thru July 1st.
  3. You get to choose the release date when those stored calendars are shipped to your door.
  4. Perhaps best of all, WE DO NOT CHARGE your calendar order until the promotional advertising calendars are ready to leave the factory.

We take pride in having some of the best personnel in the calendar printing industry.   When you speak to our customer service it will take only a few minutes to discover they are genuinely caring and knowledgeable about your imprinted calendar order.   We strongly feel we don’t have to play the sales game to attract customers because once our customers experience our imprinted advertising calendar quality and service they will understand the true value in their purchase.

So, the next time you see deeply discounted calendars on sale ask them this question.   How long have you been selling on the Internet?   Or better yet, do a search of their website for yourself at Wayback Time Machine.   You will notice our site goes back to 1999 and we were actually online selling even before that.

There’s a reason many companies offer so many calendar sales.   The problem is so many of these companies soon discover that playing that game might snag a few customers, but in the long run they don’t survive the test of time practicing business that way.   Don’t you really want to do business with a solid, well-established company that will sell you calendars this year…and still be around after ten more years?

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Calendars Make An Important Statement About The Calendar User

September 17, 2013 by · Leave a Comment 

Consider the job applicant who is asked to come into the office for an interview.   Nervously, they sit down…try to catch their breath…initially avoid eye contact with the interviewer, but then it all begins.   We’ve all heard how those first few moments–first impressions–can tell a lot about a person.   Well, guess what it works both ways!

Now that the interview is in full swing with the interviewer volleying questions after question toward the applicant…there is hardly a chance to ever stop and relax.   This is pressure to the extreme and most job applicants would rather sit in a dentist office to get a tooth pulled than be interviewed about their future career.

Our CN-3212 Planes calendar is a popular choice among aviation buffs.

But so the interview goes.   Eventually the candidate glances away from the interviewer to check out the decor in the office.   Guess what…one of the most notable things many office visitors see is the large calendar hanging on the interviewer’s wall.   But this is no ordinary calendar, mind you…this one has vintage planes.

Suddenly, the job applicant starts breathing a bit easier.   He realizes he may have a common interest with the human resource person.   After all, to get a job a person needs to make a positive impression at some point.   A shared interest is usually a great place to start.

Suddenly, the interview turns more informal.   The applicant realizes the worst is behind him.   In fact, he’s starting to feel quite confident that he handled all of the tough questions like a pro.   Now, it’s time to make an impact.

“I see you like old planes,” the applicant asks the interviewer.   He further goes on to state how he likes going to air shows and photograph them in flight.   It’s been a hobby for the job applicant for over 10 years.   “Really,” says the interviewer.   He goes on to explain how he’s been a pilot for over 20 years.

In this case a simple calendar helped break the ice and aided the applicant to leave a positive last impression as he was heading out the door.

Calendars are great ice breakers that way.   They allow you to wear on your sleeve some of the passions near and dear to your heart.   They can make a statement about your life and who you are.

At CalendarsNow.com we’ve got over 250 different calendar styles that can open doors to communication.   Which calendar do we have that would best hang on your office wall?

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Calendars Used For Promotional Advertising Have Long Been Collected

September 16, 2013 by · Leave a Comment 

One of the first gifts I remember giving my mother as a youth was a promotional wall calendar that had a dowel rod at the top and a fabric banner that hung underneath.   The calendar was screened on the fabric and had some decorative look to it.   I was six or seven years old…with no job…no bank account, but I was able to talk the local hardware store owner out of the calendar so I could give my mother for Christmas.

Of course, my mother overlooked the fact the calendar had some store advertising on it and I did not actually pay for the calendar.   Far be it for her to have ruined my holiday surprise.   But the truth is, this calendar became a staple fixture in our home that hung there for nearly two decades being replaced annually with a new one.

My mother, bless her heart, saved each and every calendar I gave her.   Now, I’m not sure if she saved it for the sentimental value so much as the fact once the year was done she would wash the calendar and use it for a dish towel.   Point is, my mother was a calendar collector long before I even knew such a thing existed.

Over the years calendars used for advertising have shown up on many unique items, such as this collectible plate.

Today, check out any selling site on the Internet and you will see old calendars have great value to collectors.   In fact, sites such as eBay, TheFind, and similar sites often have large categories of collectible old advertising calendars for sale.

Indeed, over the years calendars have been included on just about everything.   China plates, coffee mugs, T-shirts, you name it.   If you could advertise on it and in the process place a calendar…it then became a unique collectible item of value to someone somewhere.

It’s really not surprising how calendars are woven into the fabric of our daily lives that they would appear just about anywhere printed on anything.

Old vintage advertising calendars are in such demand for period decor that collectors actually consider some of the old relics to be fine art and the lithography is treated as such.   Hard to believe a calendar that many businesses gave away during the 1950’s & 1960’s can today have a value ranging from $50-300 or more.

So, what makes a calendar collectible?   Many reasons.   It could be the year a person was born.   It could be promoting a store with a long history.   It could be promoting a widely popular brand.   The reason an advertising calendar remains popular can be varied and hard to pinpoint.

To learn more about calendar collecting, check out this link.

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