There’s More Than One Way To Put (Calendar) Art On The Wall

I’m guessing the need for art dates back probably to the caveman era when early man grew tired of looking at the same old blah-appearing walls all day long.   Take a little blood from harvested game animals for some red, perhaps some plants to stain various shades of green, and I think you get the idea.   Those early walls turned into rough examples of art in nearly no time.

Fast forward a few eons and that early need for color and style on our walls really hasn’t changed too much.   Oh, sure, today’s art in most cases doesn’t resemble anything like what a person would likely have found on those early drawings, but the concept is still the same.   We like color and style where we live and nothing serves that purpose better than art.

Now mind you there are many different forms of art.   In fact, what one person considers to be true artistic beauty another person might find difficult to appreciate.   Hence, another wonderful aspect to art–we don’t all appreciate the same things.   What appeals to many people by stirring passions inside fails to have that same effect on many others.

When it comes to putting art onto calendars it is only a marriage made in heaven.   Unlike most expensive art which a person might hang in their house for most of a lifetime, calendar art is different and made to be fresh.   In other words, why look at the same art image for years when a new month brings a new adventure to the eyes and to the mind.

At CalendarsNow.com we have been providing customers with a wide assortment of calendar art for nearly 25 years.   Some of our art offerings on calendars is new and fresh, but by design some others are old and very nostalgic.   Here’s a few tidbits of marketing wisdom we’ve learned about art calendars you might also want to consider:

  • If your customers and prospects are typically 50+ years choose an art theme that rekindles memories.   While nostalgic art calendars can appeal to all ages, the typical target audience for this genre of calendars is the more mature class.
  • Don’t overlook the power of wildlife art.   As it turns out wildlife art when used on calendars can be a power attraction.   Most people like beautiful, majestic animals in shown in their natural ecosystems.   Wildlife artists have a flair for capturing this powerful presence and thus bringing an otherwise two dimensional image to life.
  • Theme art, such as Western or Native American styles of artwork, works well on calendars because they offer both color and sometimes dramatic action scenes.   When customers value freedom and open spaces this style of calendar delivers.
  • We’ve also noticed how many people love the abstract.   They don’t want art that mimics a photographic image…instead they want colors and shapes that spur their imagination into overdrive.   This avant garde group of art aficionados tends to be bold in their personalities and their presence in life.   If you have customers who do not fit the cookie cutter mold that majority of people fit into, then calendar art with an unusual appeal could be the perfect choice.

Indeed, art as shown on calendars has many benefits.   It not only draws attention to the calendar, but often it does so in a dramatic, mind-capturing fashion.   It only stands to reason that when an imprinted promotional advertising calendar contains art it can stand out when hanging on the wall to get noticed.   After all, if you are marketing your business or brand with a calendar isn’t the main goal to get noticed?

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